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Overview

This module will focus on methods and strategies to position and deliver a national
Integrated Environmental Assessment (IEA), so that it can have real impact on
Module
3 decision-making, environmental policy and practice at national and local levels in West
Asia Region and North Africa. We want to take you through the steps that will help
you determine how to engage the right people to listen to you and respond to your
work. The impact process takes time; and involves a real emphasis on being clear and
strategic in identifying the changes that you want to see as a result of your assessment

The process focuses on:

? Building relationship with key people;
? Finding out what they know already and what they need to know;
? Creating opportunities to get your messages across;
? Generating a dialogue, and

? Gain the attention and support of those who may have been non responsive
to your assessment.

As those who have participated in previous impact strategy workshops have said,
"You need to know the goals and understand the people" (IISD workshop, EMAN,
2006). A portion of the module will be presentational in nature. However, time will

be spent by participants from countries of West Asia Region to discuss local social,
economic and institutional factors that could affect whether and how their reports
are produced and used. Small groups of participants will also be asked to practice
building the components for an impact strategy for their assessment reports.

Outputs of this training module:
? The primary output should be a skeleton Impact Strategy for the participant’s
next State of Environment (SoE)/ national Integrated Environmental Assessment
report (IEA).

? At the end of this module, we anticipate that you will see yourself as someone
capable of having a real impact on decision- making.

4 Developing an Impact Strategy for your IEA