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Module Strengthen National Capacity
3 The strengthening of national capacity is essential for sustaining actions that emerge from the

awareness building strategy. In particular, strategic training programs are considered a constituent of
individual capacity building as well as the most appropriate tool to develop human resources and
facilitate the transition to a more environmentally sustainable world. Hence, education, on-the-job
training, and formal and informal skill development are core requirements for any proper capacity
9-12 December, 2013 strengthening process. Their aim is to fill gaps in knowledge and skills that would help Bahraini

individuals and communities to be actively and effectively involved in climate change issues.

Communications strategy
The types of methods and tools to be used to engage civil society groups and to raise their awareness
falls within a broader range of opportunities to deliver the findings of BINC (moving the knowledge
in the hands of those you want to influence) and more relevantly the various components of the
awareness strategy. These include:

? Workshops and meetings with representatives of NGOs.
? Media

? Publications
? Formal presentations to departmental and parliamentary committees.
? Conferences

? Training progmmes
? Teaching programmes

? Exclusive events with private sector interests to explore whether the assessment is relevant to
them.

A detailed discussion of the specific measures of the public awareness plan of communication is
presented in Table1.

Step 5: Monitoring, evaluation and improvement
Monitoring, evaluation and learning mechanisms were in place to identify and map those incremental

changes that will lead towards the decisions, and to adjust the strategy accordingly. Right from inception
of the project the management team was concerned with the question of success. Monitoring and
evaluation were essential component of BINC to measure and evaluate whether the project activities
were successful in achieving its goals and objectives. Several workshops conducted during the execution
of the project and attended by various stakeholders, provided an appropriate mechanism to evaluate the
findings of the activities. The public awareness strategy plans were thoroughly reviewed and amended for
its appropriateness and comprehensiveness during the last workshop held at the Arabian Gulf University.

32 Developing an Impact Strategy for your IEA